Video communication: video content as the trigger to increase interest and focus in a certain information
When we talk about video communication, we refer to anytime we use a video to share information. The most common use is a video call or, an online video meeting or video conference. Especially in the last 10 years but with a net increase imposed by the new working norms dictated by the advent of the covid, video communication has become a daily necessity.
Exchanging information with video is now within everyone’s reach. Try to think about the simplicity with which we can access technologies such as ZOOM or Meet Now (just to name a few), and have a virtual space that connects us with colleagues, stakeholders, customers or suppliers who are in another geo-location.
And how many things can we make interact in a video meeting?
File exchange, sharing of our screens to show charts, infographic or other files, private chats with individual meeting participants. We can record the video meeting for subsequent sharing or simple archive. So excellent to have a video report with few clicks, ready to be shared. All this without moving from in front of our device just connected to the internet.
Business video communication involves much more than using tools to connect in a remote meeting.
Again with reference to the security regulations to avoid and limit the spread of the virus, gatherings are prevented or accepted with a minimum number of participants. How to promote a service or product through social media? If before we could have available different types of video for events, today the circle of high demand tightens to live stream events. The effectiveness of a live stream event, also known as a virtual event, depends a lot on the imagination of those who set it up and on the originality of the ideas that will convey it.
As a creative and executive I have many possibilities of action. Contact me to ask for a quote. Live stream with single or multi-camera solutions at your place or in a post production studio suited to your needs.
Video content are very used also from digital press office. It has always been the best support for the dissemination of information.
It is not a coincidence that all the smartest brands have always focused on quality video content and above all on the stories behind these videos in order to stimulate the user experience to another level of perception than reading text.
It is a fact that not everyone likes to read online, and that in general the desire to read has been lost. A video content to summarize an article, or to introduce a broader textual content, can be an excellent starting point to motivate an in-depth reading. A well done video content can in fact be the trigger for a great interest increase in a certain information. It is no coincidence that video marketing is often associated with modern video communication.
PROJECT DETAIL: short emotional video series for Social Media Marketing activities.
PROJECT DETAIL: Educational video series for Education industry. You can find more clicking here…
PROJECT DETAIL: Video Interview – Service Presentation – example of video Interview done to introduce to a service portfolio. Editing particularly challenging as the speaker delivered small detached sentences.
VIDEO EDITING
Level of Knowledge: advanced
Adobe Premiere
Final Cut
COMPOSITE, GRAPHIC ANIMATION AND COLORIZATION
Adobe After Effect
Adobe Character Animator
ADDITIONAL GRAPHICS PROGRAMS
Adobe Photoshop
Adobe Illustrator
AUDIO EDITING PROGRAMS
Pro Tools
Logic Audio
ADDITIONAL SKILLS
– PHOTOGRAPHY DIRECTION (DOP)
– DIGITAL AUDIO (SOUND RECORDING, SOUND DESIGN AND AUDIO EDITING)
– FILM ANALYSIS
– DIRECTION (KNOWLEDGE ABOUT FILMING TECHNIQUES AND MISE-EN-SCENE)
Briefly about the video communication tasks covered:
- Multichannel video production
- Organization of production
- Video recording
- Video editing (advanced level)
- Voice over services
- Video backstage (BTS video)
- Video animation
- Video compositing
- Special effects
- Video colorization
- Video blogs
- Video contents and technology for web TV
- Video platform strategic contents
- Video Marketing & Advertising
- Video interviews
- Video articles
- Video training – video classes – video courses – video tutorials
- Video news
- Subtitles (srt, sub, sbv)
- Event documentary
- Live stream event
- Workshops video documentation
- Press conferences video documentation
- Music video [ video clips ]
- Social Media video contents
- Corporate Video
- Product video
- Service video
- Video presentation
- Press conference video and live stream
Content cured by: Monica Costa
Senior Communication and Multimedia Professional
A Senior Communication and Multimedia Professional for marketing, digital innovation, web, print, and audiovisual
TOP SKILLS
Branding
Graphic Design & DTP for print, web and multimedia
SEO & Online marketing
AI Marketing
Marketing [ Digital and Non-Digial ]
Multi channel Content Strategy
Audiovisual Communication
Research & Negotiation
Agile methodologies
Advanced Project Management
Based in Phnom Penh, Cambodia. Own Equipment. Available for local businesses as outsourcing and internal. Remote services for abroad agencies.
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I am always ready and open to any kind of smart cooperation based on mutual respect.