Insights about Multimedia, Communication, Marketing and more…

Why I started this insights section – Every day for so many years I find myself talking to Clients or other Professionals, using words and technical terminologies, which often – like most industry professionals – I take for granted that everyone knows in depth. Of course it’s not like that. My interlocutors often ask me to “explain better” what I mean or update them on this or that. I realized that I was giving information individually, when instead they could be collected in a sort of “in-depth manual” right on my website!
Therefore I decided to get down to work on it and write several in-depth articles about all the main arguments and terminology that I use constantly in my work.

For those of you who have read my professional profile, it should be clear that “my job” involves a number of areas related to the world of multimedia, marketing and IT.

Step by step, I’m sure this section of my web site will become useful and interesting, providing technical information and points of view.

Attention: I am not the Bible! I am a professional who, over many years of experience, has developed ideas and wants to share them.
If you read something in my feature articles that you don’t like or that do not convince you, I’m always open for a healthy comparison based on mutual respect.

You can write to me freely, either to ask me for a collaboration or simply to ask me something.